Our journey

Meet The Team

Behind Shop To Heaven is a creative fashion team focused on product selection, quality, styling, customer experience, and brand growth.

Our team works together to make fashion easier for customers by selecting wearable pieces, creating clear style guidance, and building a shopping experience based on confidence and trust.

Binchi Liam

Senior Textile & Quality Consultant

Binchi focuses on fabric feel, finishing, stitching details, and overall product quality.

Jewel Bras

Fashion Product Curator

Jewel helps select pieces that match current trends, customer needs, and everyday wearability.

Elena Vale

Global Marketing Director

Elena leads the visual direction, campaign planning, and premium fashion presentation of the brand.

Adrian Cole

Supply Chain & Operations Director

Adrian supports product flow, supplier communication, operations, and delivery planning.

Harpee Arora

Business Development Manager

Harpee focuses on brand growth, partnerships, customer strategy, and business expansion.

Charlotte Hayes

Brand & Customer Experience Manager

Charlotte helps shape the customer journey, brand voice, and shopping experience.